Porto de Cima Surf Hostel, BRA Porto de cima surf hostel located on the picturesque island of Morro de Sao Paulo in Brazil. It stopped being a quiet inn for couples to become a hostel, with a young spirit, preserving the rustic of the place, generating experiences around the world of surfing. In collaboration with the owners of the hostel, we looked for a way to briefly highlight its differential in the saturated hotel sector of the island. The solution was to create a solid brand identity, aimed at a young foreign audience, positioning Porto de Cima as the best option among young people when choosing a place that offers nature, entertainment and reliable service, being quickly recognized among locals and tourists. Client: Porto de Cima Surf Hostel Services: Branding, Website